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Marketing strategy could be the priority when it comes to business. It is a way to make your product visible to prospective clients so that they will be aware and recognize your product.
Pinterest is a popular platform of personalized media content where we can upload and manage images. If we combine social media with business, then you can come up with an excellent marketing strategy.
To create Pinterest as your business page, an account must be set up first in the Pinterest Business section. If you already have a personal account, you just need to convert it to a business account by clicking the red button, and you will automatically be routed to a section where you can modify the current account details of your personal Pinterest.
Choose the business type you have. There are options for you to choose like Professional, Public Figure, Media, Brand, Retailer, Online Marketplace, Local Business, Institution/Non-profit, and other if your business type does not fall on the descriptions provided.
Next, enter the important details like your name and contact number or you may edit About information and your website included in the Profile Info box.
Now that you already converted your personal account or created a new one for business, you have 4 options on getting started.
First, your website must be verified so that our target audience will be able to view your website URL included in your profile box to be used in accurate search results. To start this, the HTML file should be uploaded which is the one that Pinterest created to the web server or a meta tag will be added from Pinterest going to your website.
For some who are using a WordPress, you just need to add the meta tag to the theme’s header.php file or on the settings of your theme if you want to add some scripts on the header.
After the file was uploaded or the meta tag has been added, complete it by just clicking and you will be directed to Start Pinning notification. Just click the Add Bookmarklet. This will allow you to add the Pin it bookmark to the browser’s toolbar and images from your web can be pinned going to the Pinterest account.
Look for the Pin It button on the Buttons and Widgets page if you would like to share images on your website audience and they can do it as well to their followers.
Lastly, you will see the buttons and widgets together with the Pin It button of your website. It includes Follow button which is a feature helps you grow your targeted viewers and Pinterest activity.
You can also link other social media account like Facebook and Twitter to your Pinterest where you will have additional followers. Pinterest is a perfect type of social media to converse with your product advocates!
Do you use Pinterest for your blog? Comment and share.